All Hallows Eve is just around the corner. In honor of my favorite holiday, I’ve collected some of the advertisements that epitomize all that is boo-tiful, spooktacular, overall just scary good!
Who cares most about Halloween advertising? The candy companies.
This first commercial is still airing and is a Halloween take on the popular M&M Christmas spots. It’s a great use of maintaining the same brand image (the M&M characters) and their ongoing struggle to be taken seriously, no matter the holiday.
The second spot is near and dear to my heart. I love, love, love Reese’s Peanut Butter Cups. In this Halloween spot it’s the copywriting that is the superstar. ” The scariest part of Halloween? Having to give away all your Reese’s”. Truer words have never been written.
This final advertisement was actually banned from further airing on TV because it was too scary. However ever since I watched Nike’s take on Texas Chainsaw Massacre/Michael Myers I haven’t been able to forget it. The ultimate premise of savior via Nike’s is a bit ridiculous, but very entertaining. *Sidenote sorry for the poor quality this is the best I could find on YouTube
Bonus: Scary Bad
As I’ve discussed with many since it began airing in 2010, this Snickers commercial is just scary bad. At first it terrified me, then I realized it was supposed to be for kids? The costuming that makes up this lady’s horrific neighbor could rival the horror of waking up with the Burger King.
Now’s your chance. Any commercials that I missed? Have a print ad that gives you the chills? Leave me a comment with a link, I’d love to check them out.
Happy Halloween everyone!